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Manager, Partnerships - Instagram
Thrive Market
Sales & Business Development
Los Angeles, CA, USA · Remote
USD 85k-90k / year + Equity
Posted on Jul 12, 2025
ABOUT THRIVE MARKET
Thrive Market was founded in 2014 with a mission to make healthy and sustainable living easy and affordable for everyone. As an online, membership-based market, we deliver the highest quality healthy, and sustainable products at member-only prices, while matching every paid membership with a free one for someone in need. Every day, we leverage innovative technology and member-first thinking to help our over 1,600,000+ members find better products, support better brands, and build a better world in the process. We are also a Certified B Corporation, a Public Benefit Corporation, and a Climate Neutral Certified company.
Join us as we bring healthy and sustainable living to millions of Americans in the years to come.
THE ROLE
We’re looking for a Manager of Partnerships to lead Thrive Market’s Instagram influencer program — managing both organic partnerships and paid usage to drive high-quality new members efficiently. This person will own strategy and execution across Instagram, partnering with creators to produce content that performs on their own channels and in paid campaigns across Meta. This person should have a proven track record of driving efficient customer acquisition through influencer campaigns, strong instincts for what converts, and experience working closely with Paid Acquisition teams to optimize UGC, whitelisted, and darkposted content. Strong interpersonal skills are required, as this person will partner closely with hundreds of partners and work together with internal departments including content, brand, acquisition, merchandising, product and analytics. This person is motivated by data, is analytical, and will be seen as a strategic leader who can negotiate and execute campaigns hitting weekly and monthly budget goals. The role will report into our Director, Partnerships.
RESPONSIBILITIES
- Ownership and management of an existing pipeline of Instagram partnerships, negotiating and scheduling content-rich campaigns to hit daily, weekly and monthly KPIs
- Actively recruit new partners leveraging existing relationships to partner with across Instagram, scaling budget
- Optimize partner performance by developing new creative assets, landing page and funnel testing, and other operational levers to achieve success on all campaigns
- Analyze and deliver insights to action on campaign performance based on data and goal KPIs
- Collaborate with Acquisition to book and scale top-performing influencer content across Meta (via darkposting, whitelisting, etc)
- Ensure influencer usage rights, disclosures, and legal terms are consistently tracked and managed
QUALIFICATIONS
- 3+ years experience in Influencer Marketing, focus on Instagram is mandatory and Paid experience is preferred.
- Performance driven: KPIs motivate you, but you don’t risk brand integrity to hit goals
- Proven success managing creator campaigns that deliver on performance goals — with experience in UGC, whitelisting, and darkposting for paid social
- Deep knowledge of Instagram influencer ecosystem, with a strong POV on what content performs on both Paid and Organic Influencer
- Comfortable moving at a start-up pace (FAST!), and confident, outgoing and persistent with follow-ups
- Exceptional communication skills: you are able to flex communication styles between team members, executives, agents, and high powered influencers
- Organized: you can usually see the end of your inbox and have a prioritized to-do list everyday
- Process-oriented: you stay on task and can easily keep others on task
- Passion for health and wellness: you’re excited to grow our Thrive Market community because we are making a positive change for our members and the environment
BELONG TO A BETTER COMPANY
- Comprehensive health benefits (medical, dental, vision, life and disability)
- Competitive salary (DOE) + equity
- 401k Employer Match
- 9 Observed Holidays
- Flexible Paid Time Off
- Subsidized ClassPass Membership with access to fitness classes and wellness and beauty experiences
- Ability to work in our beautiful co-working space at WeWork in Playa Vista and other locations
- Free Thrive Market membership with exclusive employee discount
- Coverage for Life Coaching & Therapy Sessions on our holistic mental health and well-being platform
We're a community of more than 1 Million + members who are united by a singular belief: It should be easy to find better products, support better brands, make better choices, and build a better world in the process.
At Thrive Market, we believe in building a diverse, inclusive, and authentic culture. If you are excited about this role along with our mission and values, we encourage you to apply.
Thrive Market is an EEO/Veterans/Disabled/LGBTQ employer.
At Thrive Market, our goal is to be a diverse and inclusive workplace that is representative, at all job levels, of the members we serve and the communities we operate in. We’re proud to be an inclusive company and an Equal Opportunity Employer and we prohibit discrimination and harassment of any kind. We believe that diversity and inclusion among our teammates is critical to our success as a company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. If you’re thinking about joining our team, we expect that you would agree!
If you need assistance or accommodation due to a disability, please email us at eeo@thrivemarket.com and we’ll be happy to assist you.
Ensure your Thrive Market job offer is legitimate and don't fall victim to fraud. Thrive Market never seeks payment from job applicants. Thrive Market recruiters will only reach out to applicants from an @thrivemarket.com email address. For added security, where possible, apply through our company website at www.thrivemarket.com.
© Thrive Market 2025 All rights reserved.
JOB INFORMATION
- Compensation Description - The base salary range for this position is $85,000-$90,000/Per Year.
- Compensation may vary outside of this range depending on several factors, including a candidate’s qualifications, skills, competencies and experience, and geographic location.
- Total Compensation includes Base Salary, Stock Options, Health and Wellness Benefits, Flexible PTO, and more!
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