Job Description: Business Development Representative (BDR) – New Logo Sales Hunter
Location: Remote or Hybrid
Reports to: National Sales Director
Status: Full-Time
About the Role
We’re looking for a self-starting, high-energy Business Development Representative (BDR) to help us grow our customer base. You’ll be focused on sourcing and qualifying new customers who need reliable dry van freight solutions—and driving them toward action.
This is a quota-carrying role that will directly impact revenue by generating a qualified pipeline, securing pricing opportunities, and converting new logos into long-term customers. You’ll work closely with Sales, Customer Account Management, and Operations to ensure the leads you generate are aligned with our capacity and goals.
Why Join aifleet?
At aifleet, our mission is simple but powerful: to humanize trucking. We’re building a future where truck drivers are treated with the dignity, respect, and support they deserve—while transforming the logistics industry through smarter operations and thoughtful technology.
Here’s what makes working at aifleet special:
- Mission with Meaning – Every decision we make centers around improving the lives of drivers and making freight work better for people, not just profit.
- Real-World Impact – You’ll help solve complex, meaningful problems that directly affect the backbone of our economy.
- People-First Culture – We’re a team of curious, driven, and kind humans who value transparency, ownership, and collaboration.
- Momentum & Growth – We’re a high-energy startup with strong traction and room for you to grow alongside us.
If you're passionate about building systems that serve people, not just processes—come help us humanize trucking.
Key Responsibilities
Lead Generation + Outreach
- Source and pre-qualify new leads with dry van freight needs
- Drive outbound outreach—email, phone, and LinkedIn—to engage decision-makers
- Book and coordinate discovery calls, pricing opportunities, and sales meetings
Pipeline Management + Tracking
- Maintain accurate and up-to-date records of lead activity in our CRM
- Monitor and analyze outreach performance to identify conversion trends
- Report on pipeline health and collaborate with senior team to improve strategies
Cross-Functional Collaboration
- Partner with senior New Logo team to develop messaging, strategies, and outreach campaigns
- Align with Customer Account and Ops teams to ensure new business is operationally feasible
- Share insights from the field to refine our ideal customer profile and outreach methods
Key Metrics
- Primary KPI: Pricing Opportunities Secured
- Secondary KPIs:
- Outreach Volume (touchpoints via email, phone, LinkedIn)
- Response Rate (qualified replies from prospects)
- Meetings Scheduled (calls or video conferences set with prospects)
First 90 Days
0–30 Days:
- Conduct 1+ touchpoint for 150 provided leads
- Source 50 net new leads
- Complete initial outreach to 200 total prospects
31–60 Days:
- Conduct 3+ touchpoints across all 200 initial prospects
- Source additional 100 new leads
61–90 Days:
- Conduct 5+ touchpoints across all 300 leads
- Source an additional 100 leads
- Begin converting outreach into pricing opportunities and new customer wins
Ongoing
- Participate in onboarding calls and pre-onboarding call admin activities
- Coordinate with ops/account mgmt team on customer implementation
Ideal Candidate Profile
- 2-4 years sales experience, at least 2 years with a transportation company that is primarily asset based.
- Strong prospecting skills, & experience selling to senior leadership team members
- Proven ability to conduct high-volume outreach and drive results
- Strong written and verbal communication skills
- Self-motivated, organized, and eager to learn from a senior team
- Comfortable using CRM and sales engagement tools
- Thrives in a fast-paced, team-oriented environment